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EDITORIAL : Article : 10 Innovations that Shook the Music World  
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  10 Innovations that Shook the Music World : *
Submitted by Ashae
(December 15, 2011)

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We take a trip back and count down our favourite top 10 innovations in music over the last decade','When I was a 10-year-old child back in 1996, I used to sit in my room with my boom box and make mix tapes by hitting the record button every time I heard a song that was unbelievably remarkable to me. Of course they were the most, horrific mix tapes, but to me they were golden.

Since that time, musical technology has come a long way and continues to evolve and adapt to the needs of the market. There were so many instances in history where everyone thought the music industry was about to hit the bricks and disappear entirely (thanks to Napster).

But it wasn't going to do that at all. It was in the process of evolution - one that we are so grateful for today. For DJ's and producers, well, we had to evolve too.

And evolve we all have. In the 10 years since Shejay\'s inception we\'ve seen the digital world grow and change the way we listen to, buy, relate to and understand music. There have been thousands of new innovations that have tried to cope with or capitalise on these changes but to us there are 10 pivotal ones that would essentially and completely alter our musical landscape forever....


10

VDJ's Make way for Musical Visionaries

Thanks to pioneers such as Sander Kleinenberg, the VDJ phenomenon has spread to many corners of the globe and has become a fascinating undertaking for those who love art and music. VDJ Machines, allow the DJ to not only create music, but also create the visuals as he or she goes along. It's definitely one of the neatest inventions in the past 10 years!

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9

Apps for All

The Internet is flooded with garbage and there is no way we can sort through it to find neatly packaged useful websites. Not until Apple released the iPhone and the App store! Now we have access to hundreds of neatly packaged musical apps – anything ranging from synthesizers, drum machines and actual mixing software.

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8

Midi Magic

One of the reasons as why everyone these days want to be a DJ is because the technology has become affordable. Midi technology has been built to reach out to the commercial audiences as well as creating new dimensions of sound design. Now a days, if it doesn't connect to a computer, it's not worth your money.

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7

The Integration of Live Production with Ableton

On top of all the things that were discussed, Abelton is possibly the most important invention of the past decade. It has helped DJ's to not only learn how to produce music, but because of its vst- plug in capabilities, has helped commercialize the era of live performance and DJ'ing together, providing for richer and more spontaneous sets from DJ's!

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6

Traktor Brought the Kontrol

With computers taking over the world of electronic music, there was obviously room for a software revolution. The guys and gals at Native Instruments picked up their game and created Traktor Pro, a revolutionary program that is completely midi-controlled and is being used by the like of Richie Hawtin, Dubfire and Magda just to name a few.

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5

CDJs : The Sudden Death of Vinyl

Some people love them and others not so much. They symbolize the death of vinyl and the emergence of a new era. Though, Pioneer originally invented the technology in 1996, it didn't become commercially popular until the early 2000's. CDJ technology has become the club standard for any venue and a must-know for any DJ.

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4

Social Media Makes Everyone Famous

From the likes of Lady Gaga, Justin Beiber, and Lilly Allen, the Internet has been responsible for creating some of biggest players in the game today. It's easy to record your own podcast and have it ready for the world to hear in a matter of minutes. Social media has played an integral part in making many unknown's known! So you wanna get famous? Look no further than Myspace and Youtube.

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3

iTunes Changes How We Listen To & Buy Music

Here is where the real revolution started to take place in the music industry. With the iTunes idea, files could be compressed and carried around. Who needs to buy entire albums full of songs they don't even like? No one. Now we are free to pick and choose tracks that we like and purchase them separately. The music industry owes a lot to Apple.

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2

MP3 is King

Though German inventors patented the mp3 concept back in 1987, it has been at the forefront of music technology. We should be ever so gracious. Who likes to carry crates of CD's of Vinyl's to their gigs? Not me!

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1

The iPod Changes Everything

It only made sense that with the mp3 revolution at hand, it was time to take the personal listening device in a new direction. Steve Jobs revealed the iPod in all its glory in October 2001. For DJ's and producers, this created a new platform in which people could have access to their music, making them adapt to a new and upcoming market.

 
 
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